Do you want to make money with AdSense? If so, you are not alone. In the paragraphs to come, you are going to learn about some of the top ways to make more money with AdSense. You can implement these tips no matter if you are a beginner or have been using Google’s AdSense program for many years.
Before we move on, though, check out this post: Google Adsense Tips: How to Make Money with Adsense Vol 1.
Here are 15 tips that are sure to help you earn more with Adsense:
1. Content is important
Don’t be one of those people who think they can slap Adsense blocks on empty pages and make money. If you are truly going to succeed with this money making endeavor you need to produce content for all the pages on which you are going to use Adsense. Not only will this help increase your click through ratio, but targeted content makes it simple for Google to serve ads that are related to your site.
2. Experiment with different designs for your site
Is your click through rate suffering? If so, there is a good chance that your design is not up to par – at least in terms of Adsense performance. By making a few simple changes to the design of your site you may find that you are receiving move clicks, and in turn, earning more money.
3. Experiment with different layouts
Just as you need to find the site design that increases your chance of receiving clicks, the same holds true for the layout of your ads. Are you going to put an Adsense block before and after your content? How about smack dab in the middle of an article? Believe it or not, it is often times the “ugliest” ad placements that generate the most clicks.
Tip: at least one ad block above the fold is usually best for Adsense sites.
4. Experiment with different ad customizations
As you probably know, when creating your ad you can choose from a variety of sizes, as well as colors for everything from the ad text to the URL. It may seem like a small change, but the difference between a 728 x 90 banner and a 200 x 200 square is huge. Often times, it is the smallest changes, such as an ad size or color, which lead to the biggest improvement.
5. Use Adsense channels
Yes, this is extra work but in the long run it is well worth it. With channels you can easily compare the performance of different ads on your site. Along with this, it makes it easier to compare one Adsense site against another. Unfortunately, this is one feature that many Adsense users overlook time and time again. Through the use of channels you can make confident changes which will result in better performance.
6. Know the terms of service
This may not be directly related to earning more money with AdSense, but it is something that you have to keep in mind nonetheless. If you violate the terms of service as set forth by Google your account may be terminated sooner rather than later. As if this is not bad enough, you will not get paid for any of the money that is in your account. On top of this, getting your account back, after it has been terminated, is next to impossible.
7. Choose a niche that has a “click happy” audience
This is a trial and error process, but in the end you will have more information than you ever imagined possible. For example, you may find that readers of a “coupon site” are much more likely to click than those on a “sports related site.” Once you know what type of sites generate the most clicks, as you move forward building Adsense sites you can focus on the right subjects. It may take a few duds before you find an audience that tends to regularly click on ads.
8. Consider image ads
There is no denying that text based Adsense blocks are the most commonly used by webmasters. That said, you don’t want to necessarily write-off the importance and potential of image ads. Whether or not you use these depends on many factors, including your niche as well as the layout and overall look and feel of your site. At the very least, experiment with image ads to see what they have to offer. Once you have a good sample you can compare the performance of these ads against those that are text based.
9. Track your traffic sources
It may not sound like this is a big deal, but you may find that visitors from one traffic source convert better than others. This will help you better build your sites in the future, while also making the most of other properties on which you are using Adsense. Are you making more money from search engine traffic? Or do you find that visitors being referred from other sites tend to click more? Even though it can be difficult to accurately track this information, at the very least you can compare different sites to determine what type of traffic converts best.
10. Don’t wait too long to put Adsense on your site
This is a controversial tip, and one that you have to decide on for yourself. On one side, there are people who say you should leave Adsense off your site until you begin to get some traffic. On the other side, there is a large group of people who feel that you should add Adsense as soon as possible. After all, it only takes one visitor to click on one ad for you to make money.
11. It takes time
Don’t get tricked into thinking that Adsense is a get rich quick scheme. Yes, it sounds simple enough to build a site, drive some traffic, and hope that people click on your ads. While this is the basic gist of an Adsense site, things don’t always work out this way. You are going to run into trouble along the way. It is how you deal with adversity that will determine the amount of success that you have. If you aren’t interested in a long term project, with constant tweaks, Adsense may not be the right choice for you.
12. Don’t click on your own ads or prompt others to do so
This goes along with point number six above. You are going to be tempted to click on your own ads. After all, this is a quick way to make a few bucks, right? Wrong! Google will know if you are gaming the system, and promptly show you the door. If you click on your own ads you will be kicked out of the Adsense program before you ever have the chance to make any real money. Is that what you want?
13. Choose a high paying niche
It is of utmost importance to realize that not all niches pay the same amount of money. For example, a click on a page about personal injury law will payout much more than one related to a particular breed of dog. Before you begin building your Adsense site consult with the Google Keyword Tool. This will give you a better idea of how much you can earn per click.
14. Avoid “ad blindness” by selecting non-standard ad formats
Adsense is used on millions upon millions of websites. For this reason, many web surfers have learned to ignore these ads. Fortunately, you can appeal to them by using Adsense formats that are not as commonly used. Again, this is something that you may have to experiment with.
15. Use contrasting colors
This is another tip to help avoid ad blindness. While you don’t want your ads to stand out too much, if they blend with the content they may be overlooked time and time again. A simple change, such as making the URL of your ad a bright color, could be enough to attract clicks.
What do you think of these Adsense tips? They are simple to follow regardless of your experience level or the type of site you are working on.